SEEN AND HEARD, PAID AND EARNED
Marketers, PR leaders and data analysts use iQ Media
to uncover brand and media insights and ROI in unexpected places.

TV MEASUREMENT SOLUTIONS

SPORTS & SPONSORSHIP SOLUTIONS

PR & MEDIA SOLUTIONS
TV MEASUREMENT
SOLUTIONS
JUSTIFY YOUR BRAND SPONSORSHIP
& MEDIA BUYS
Don’t just generate consumer awareness, fully understand your sponsorship ad value. Our logo recognition technology accurately identifies when your brand is seen and heard on TV, and definitively pinpoints earned vs paid mentions, allowing you to finally evaluate and measure your major investments, in real-time.
CONQUER YOUR COMPETITION WITH
IMMEDIATE VISIBILITY AND KNOWLEDGE
No more lagging 30, 60, or 90 day turnaround times for TV data. Know how your competitors’ marketing strategies are performing before they do, with in-the-moment visibility, and pivot your strategy accordingly.
SEE HOW YOUR AUDIENCE REACTS
TO YOUR TV SPOT, IN MINUTES
Audience behaviors change quickly, so you need split-second insights into the events they view while on air. Real-time TV data lets you correlate on-air activities to online sales and social engagement from your target audience.
THE POWER BEHIND SEARCHABLE TV
Real-time
TV programming
Viewable TV and ad segments
Coverage in 210 National DMAs
Demographic, geo, day-parting data
Automated logo recognition
Custom competitor search
22 million hours of TV over 6 years
First-party data integration
PR & MEDIA
SOLUTIONS
TRACK AND REACT TO YOUR BRAND’S
PAID AND EARNED MEDIA
Shape favorable brand conversations with your target audience, show the impact PR has on your organization’s bottom line, and connect with relevant media contacts directly in the platform.
MINIMIZE THE IMPACT OF
CRISIS SITUATIONS, IN-THE-MOMENT
Crises happen. So arm yourself with current and historical data to help clarify how to react and steer the conversation in your favor. With immediate access to premium news content across all channels, you can prepare proactive and rapid responses to the media.
LEVERAGE HISTORICAL DATA TO MAKE
THE MOST OF YOUR EFFORTS
Don’t let history repeat itself--or do! Leveraging 6 years of programming and data, strategize for seasonal business cycles, and identify what works to optimize your media strategy.
THE TOOLS THAT DRIVE MEDIA INTELLIGENCE
TV, online, and social data feeds
Premium content feeds
Demographic, geo and date-range insights
In-platform connection to media contacts
Brand, keyword and topical search
Custom reporting
22 million hours of TV over 6 years
Industry benchmarking and cohorts